Function on a Disc:Hybrid DVD and World wide web Media ResolutionWith the almost simultaneous explosion of the two DVD and the Internet, the convergence of all types of media is nearing completion. Portion of this convergence is the capability to develop DVD titles and to hyperlink them to the World wide web, either because of a pc or tv. That is the theory powering iMMERSION New Media, Inc.'s "Event on a Disc". Event on a Disc is a hybrid World wide web-allow DVD online video that combines the wealthy media material of DVD with the immediacy and transactive naturel of the Web site. Celebration on a Disc is a robust new device for advertisers and subject matter producers. Function on a Disc know-how marks the start of a new channel capable of driving visitors earlier mentioned present portals and gatekeepers to specific World wide web internet sites. In addition, it allows users to achieve and record precious insights on consumer interests..